Tuesday, February 18, 2014

Spanish is a great asset in today's US-Latin America marketplace




We spoke with Carlos A Roncal, CEO of World Language School in Dallas, TX.    We are seeing more and more trade between the US and Spanish speaking countries, like Mexico, Venezuela and Chile.  The facts are clear, according to Congressional Research Service:

"Latin America is far from the largest U.S. regional trade partner (see Figure 1 for U.S. direction of trade), but it has long been one of the fastest growing ones. Between 1998 and 2009, total U.S.  merchandise trade (exports plus imports) with Latin America grew by 82% compared to 72% for Asia (driven largely by China), 51% for the European Union, 221% for Africa, and 64% for the world (individual country data appear in Appendix A and Appendix B.). 
Only trade with Africa has grown faster, and this represents growth from a very small base and variations in the price. "   

So speaking Spanish is now a necessity as more and more US companies go south for new customers.    Here is our show with Carlos:







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