Thursday, October 05, 2006

We remember Ray Kroc (1902-1984)



Like many of you, our family met McDonalds burgers, French fries and shakes in our early days in the US.
In “Cubanos in Wisconsin“, our family story, I recall our mom giving my brother and I a dollar and enjoying a meal.  It was a great welcome to the US.
Today, we remember Ray Kroc, or the man who gave us McDonalds hamburgers.  He was born in Illinois on this day in 1902. His life was a great entrepreneurial story.
He popularized the idea of franchises, or a system that “…..would be famous for providing food of consistently high quality and uniform methods of preparation. He wanted to serve burgers, fries and beverages that tasted just the same in Alaska as they did in Alabama.
Kroc saw the growth of suburbs and placed his stores there. He captured new markets with tasty hamburgers and French fries.  Last, but not least, he made those early years in “el exilio” very interesting.

His story is very interesting.
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